Dome Mira Festival
Categories
Art & Digital media
Client
Elisava
Project
Mira Festival
Services
Branding Art & Design Direction Motion Web design
Year
2025
The project started from a question rather than a format: how can an audiovisual piece invite reflection in a space where images are constantly consumed without pause? For the MIRA Festival, we created an immersive video designed specifically for a curved surface, transforming the igloo structure into a continuous narrative environment.
The concept explored the idea of micro-memories — fleeting digital fragments accumulated through constant documentation. In a context of information overload, the piece questioned our relationship with images and memory, confronting the viewer with a simple but uncomfortable thought: would we dare to delete all the photos stored on our phones?
The project started from a question rather than a format: how can an audiovisual piece invite reflection in a space where images are constantly consumed without pause? For the MIRA Festival, we created an immersive video designed specifically for a curved surface, transforming the igloo structure into a continuous narrative environment.
The concept explored the idea of micro-memories — fleeting digital fragments accumulated through constant documentation. In a context of information overload, the piece questioned our relationship with images and memory, confronting the viewer with a simple but uncomfortable thought: would we dare to delete all the photos stored on our phones?
From a design perspective, the challenge was both conceptual and technical. The content had to adapt seamlessly to a curved surface, requiring careful consideration of composition, rhythm, and legibility within a non-linear spatial format. Visual transitions and motion were designed to flow naturally across the structure, avoiding focal hierarchies and reinforcing the immersive experience.
From a design perspective, the challenge was both conceptual and technical. The content had to adapt seamlessly to a curved surface, requiring careful consideration of composition, rhythm, and legibility within a non-linear spatial format. Visual transitions and motion were designed to flow naturally across the structure, avoiding focal hierarchies and reinforcing the immersive experience.
Research into contemporary digital behavior and collective memory informed both the narrative and visual language. The result was an audiovisual system that balanced abstraction and meaning, using the spatial context not as a constraint but as an active part of the storytelling. The project invited viewers to slow down, reflect, and question their own habits within an environment often defined by excess and immediacy.
Research into contemporary digital behavior and collective memory informed both the narrative and visual language. The result was an audiovisual system that balanced abstraction and meaning, using the spatial context not as a constraint but as an active part of the storytelling. The project invited viewers to slow down, reflect, and question their own habits within an environment often defined by excess and immediacy.
